THE KEY TO GREAT WEALTH
Today, we are going to study the case of a brave woman who took a problem right under her nose and turned it into profits. Her name is Bette Nesmith.
In 1951, Bette Nesmith was a recently divorced single parent working in a new job as an executive secretary in a bank. She wanted to succeed very badly but was having problem with a new innovation, the electric type writer. Just as every solution creates new problems, the type writer begot typos and the speed of electric type writers increased the numbers of errors even more. In the hope of saving her job, Nesmith concocted a mixture of water based paint and a colouring agent that blended with the bank’s stationery. The result was a correction fluid that was so effective that other employees started asking for it and Nesmith started bottling and selling it. By 1956, she had left the bank and started making the product and selling it full time out of her garage. The business continued to grow and in 1979, the Gillete Company bought Nesmith Liquid Paper Corporation for $47.5 million. A whooping amount if you ask me.
The lesson inherent in this story is that every problem is an opportunity in disguise. Bette Nesmith was smart enough take a problem that could have cost her her job, solved it and got rich. She could have cried and complained about her situation, blaming her employer or the manufacturers of the type writer for her problem. But she knew better than that.
If you have a problem that is plaguing you right now, whether at work or at home, don’t complain. Think creatively and look at the problem critically. The solution will certainly jump to the surface. And like Nesmith, you can start selling the solution to all those who are having the same problem. That is the key to great wealth.
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